White Papers, Guides, and Customer Projects
In the machinery and equipment industry, services account for about a quarter of revenue and remain stable even when new business is sluggish. Here’s how machinery and equipment manufacturers turn this into a predictable line of business: with market figures, entry strategies, and real-world projects, including examples from Nordex and Dorma Hüppe.
White Papers, Guides, and Tools
The white paper shows you where to start with service digitization, while the guide explains how to actively sell services. The ROI calculator and readiness check help you apply this to your company; the detailed report is available upon request via email.
Service for machinery and equipment manufacturers: The Underestimated Business
In the machinery and equipment industry, services account for about a quarter of revenue and remain stable even when new business declines. Nevertheless, only a small portion of investments is directed toward this area. The white paper analyzes the current market figures and outlines four technology levels—from data foundations to automation—as well as three entry paths and the business case for internal decision-making.
PDF · 16 pages · German · 2026 · More about the content
Guide: “Selling Services to the Installed Base”
Manufacturers with a proactive, contract-driven service model generate 48 percent of their EBIT contribution from service, while competitors with a reactive approach generate 15 percent. The guide explains the process behind this: which eight pieces of information are needed for each machine, which ten sales opportunities result from them, who handles them, and which metrics track progress. It includes a 90-day plan for a specific machine type.
PDF · 12 pages · German · 2026
ROI calculator service digitization
Benefits, investment framework, and payback period for your installed base, presented as a range and calculated in a transparent manner. You’ll see the results immediately, and a detailed report is available via email upon request.
Service Data Readiness Check
Ten questions about your service data. You’ll immediately see which dimension is holding you back the most, and the report will provide you with prioritized first steps.
Client Projects
How manufacturers have digitized their services with our help—each document is available as a PDF. You can find more projects under ” References.”
An Industrial IoT Platform at a Wind Farm
The Nordex Group is connecting nearly 1,000 wind farms with over 7,000 turbines on a new IIoT platform. logicline supported the proof of concept with its extensive expertise in cloud architectures and platforms. Real-time access to sensor data opens up numerous opportunities for Nordex and the operators—from the development of new services to enhanced predictive maintenance. This not only increases efficiency but also strengthens competitiveness in the energy market.
Digitization solution from a single source
With a new digital platform, our client seamlessly integrates machine information, maintenance and service processes, and training. The solution creates a central hub for all relevant information and workflows, thereby ensuring transparency and efficiency. The vision: to digitally connect equipment, service, and maintenance in foundries and forges—regardless of systems or manufacturers. This not only optimizes processes but also lays the foundation for future-proof, lean production environments.
Digital transformation puts pressure on
A perfect customer experience, meaningful machine data and efficient maintenance cycles are key competitive advantages in the printing press industry. Our customer, a leading manufacturer in packaging printing, is pursuing the goal of strengthening customer loyalty through digital services and products with a new solution.
The platform, built on Salesforce, offers far more than traditional service features. It enables subscription models for digital services such as predictive maintenance and leverages both the Service Cloud and the Experience Cloud. We provided support from the feasibility study through to the MVP.
A customer portal opens up new possibilities
In this success story, learn how Dorma Hüppe partnered with logicline to develop the myDormaHüppe customer portal to streamline processes and increase customer satisfaction.
With features such as real-time order status, document management, and an integrated spare parts store, the platform serves as a one-stop shop for customers and employees. The solution was specifically tailored to the company’s requirements and can be flexibly adapted to future needs.
Learn how the solution stands out thanks to its modularity and flexibility, and why Dorma Hüppe relies on its partnership with logicline.
